{"id":3454,"date":"2025-09-16T11:00:00","date_gmt":"2025-09-16T11:00:00","guid":{"rendered":"http:\/\/www.zoomlavilin.com\/?p=3454"},"modified":"2025-09-25T13:11:58","modified_gmt":"2025-09-25T13:11:58","slug":"consumer-search-behaviors-are-shifting-marketers-new-data","status":"publish","type":"post","link":"http:\/\/www.zoomlavilin.com\/index.php\/2025\/09\/16\/consumer-search-behaviors-are-shifting-marketers-new-data\/","title":{"rendered":"Consumer search behaviors are shifting, marketers \u2014 new data"},"content":{"rendered":"

For what seems like ages, \u201cGoogle\u201d has been synonymous with \u201csearch.\u201d Have a question? Google it. Looking for a product? Google it. But consumer search behavior has changed.<\/p>\n

\"HubSpot's<\/a><\/p>\n

Now, people are flocking to other channels. Gen Z and Millennials are leading the change, as 29% of the group prefers to search for information on social media over actual search engines.<\/p>\n

But that\u2019s not all \u2014 generative artificial intelligence (AI) is also coming to search result pages, throwing another wrench in old habits. If your brand relies on search traffic, big consumer shifts are coming (and already on their way). To help you prepare, here are the most significant trends we found after surveying 700+ consumers<\/a>.<\/p>\n

Table of Contents<\/strong><\/p>\n