Content strategy red flags: What B2B marketing teams get wrong and how to course-correct

I see a lot of marketing teams stuck in the same cycle: They believe in content. They’re creating constantly. But,…

How to create a landing page: My simple step-by-step approach

The other day, I was reading a blog post when something caught my eye: a section about how to create…

How to create a landing page: My simple step-by-step approach

The other day, I was reading a blog post when something caught my eye: a section about how to create…

Flattery in sales: 12 real email templates that prove that flattery will get you anywhere

Is it true that flattery will get you everywhere? In my experience, flattery in sales will at least earn you…

70 AI prompt examples for marketers to use in 2025

If you want great results from AI, you need to master the art of crafting the right requests, and that…

Craft your own Python AI chatbot using LLM-powered natural language processing

You’ve come to the right place to learn how to craft your own Python AI chatbot.

Survivorship bias in business and sales: Learning from what we don’t see

Early on in my sales career, I landed a big (at the time) deal after cold emailing about 30 prospects…

Growth marketing — the campaigns that you need to know

I’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re…

Growth marketing — the campaigns that you need to know

I’m a teacher, so I’m now used to the faces of students who are scared to learn. More specifically, they’re…

4 sales prospecting tips that helped me hit quota 3 months in a row

When I started in B2B sales and my real phone sales prospecting journey began, I quickly realized I was lost.…