5 best CRMs for call center businesses in 2025

Managing customer relationships in call centers presents challenges that standard business software simply can’t address. Unlike typical sales environments, call…

5 best CRMs for investment banking businesses in 2025

Investment banking operates in a fast-paced environment where relationship management, deal tracking, and regulatory compliance determine success. Investment banks face…

The art of asking open-ended questions

I still remember the worst discovery call of my career. I was twenty minutes into what I thought was a…

33 ChatGPT prompts I keep in my toolkit

Honestly, I used to be an AI critic. When ChatGPT first came out, I tried a bunch of ChatGPT prompts.…

Writing a perfect executive summary that sets your document up for success (templates + examples)

One of the first real jobs I landed as a B2B content writer was summarizing a couple of campaign reports…

5 best CRMs for HVAC businesses in 2025

Running an HVAC business means juggling emergency calls, seasonal demand spikes, and multi-visit jobs that can span weeks. You’re dealing…

How purchase orders streamline your business — what to know and how to get started

Purchase order numbers. I wonder how many invoices I’ve added PO numbers to in my years as a freelance business…

Creating an effective business development plan from concept to execution

I distinctly remember a meeting when our sales and marketing teams brainstormed how to grow the business: “We need more…

How to become a UX designer, a step-by-step guide [expert tips]

User experience designers help make the websites, apps, and digital products we all use more useful and delightful. The sense…

What a decade in SEO taught me about keyword research that works

Keyword research is changing. The rise of AI search and content discovery through platforms like TikTok means people aren’t clicking…